If you follow digital marketing, or even just have a social media profile, you know that video is a content force to be reckoned with.
Videos are a great way for companies to tell their story and communicate their value clearly and effectively. In fact, statistics show that videos increase engagement and conversion rates, and brands are taking notice.
With social media platforms moving more and more towards video content with features like Instagram and Facebook Stories, Facebook Live, and TikTok, 2019 was certainly the year for video marketing, and 2020 looks to continue the trend.
Social Media Today put together an awesome infographic of video marketing statistics that might just blow your mind:
